Our Story

Asturan Modest began with a vision: to create beautiful, modest clothing that empowers women without compromising on style or affordability. Founded over 10 years ago by a young Muslim woman, the brand grew out of her passion for making modest fashion accessible to all. Inspired by the success of Kalsan Boutique, a brick-and-mortar store dedicated to offering modest clothing, she saw an opportunity to reach women worldwide through an online platform. What started as a simple idea soon blossomed into a movement that celebrates the strength, elegance, and beauty of Muslim women everywhere. Today, Asturan Modest is more than just a brand—it’s a community, driven by a commitment to inclusivity, quality, and respect for tradition, offering modern, stylish clothing designed to make every woman feel confident, comfortable, and beautiful.